Top 5 Hasbro Games Apps Performance in Ukraine, Q2 2022

In Q2 2022, the top 5 Hasbro games demonstrated varied performance metrics in Ukraine on a unified platform. Below is a detailed analysis of each app’s weekly downloads, revenue, and active user trends.

Magic: The Gathering Arena from Wizards of the Coast showed fluctuations in weekly revenue, peaking at around $719 in the last week of April. Weekly downloads were relatively stable, with a slight dip in mid-May reaching a low of 73, and a subsequent increase towards the end of June. The app maintained a steady number of active users, averaging around 450 throughout the quarter.

MY LITTLE PONY: MAGIC PRINCESS by Gameloft experienced a significant revenue spike at the end of June, reaching approximately $794. Weekly downloads saw a gradual decline from over 4K in early April to about 1.9K by the end of June. Active users also saw a downward trend, starting at around 35K and dropping to just over 30K by the end of the quarter.

MONOPOLY: The Board Game by Marmalade Game Studio had consistent but low download numbers, peaking at 17 in mid-April. Revenue showed a slight decline over the quarter, peaking at $366 in mid-April and ending at around $144 by the end of June.

Transformers: Earth Wars from Space Ape Ltd saw an increase in weekly revenue in late April, reaching $360, with a stable download rate that fluctuated around 200. Active users remained relatively stable, averaging around 1.8K throughout the quarter.

Bingo Bash: Live Bingo Games by Scopely, Inc. had a relatively low revenue, peaking at $233 in late April. Downloads were minimal, with occasional spikes, and active users showed a slight increase, reaching 918 in early June before declining to 692 by the end of the quarter.

These insights are based on data from Sensor Tower. For more detailed information, visit Sensor Tower's website.